Bro Code

Identity design

Packaging design

Web design

Communication design

Social media

The brief was to design a brand that resonates with the male youth of the country. BroCode is the spirit of brotherhood in a pint. It is tough, strong and highly potent. The brand identity and language show just that.

The cut edges in the typeface to the metallic textures in the background gives out a very strong and masculine effect.

The color palette is on the darker side following the mood

Web

Design

Social

Media

Consumer 

Engagement

The project has been done while working at Indospirit Group

Timeline: July 2017- present

Team: 

 Akhila Shyamala, Pratik Raj & Shubham Minocha

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