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Bro Code
Identity design
Packaging design
Web design
Communication design
Social media

The brief was to design a brand that resonates with the male youth of the country. BroCode is the spirit of brotherhood in a pint. It is tough, strong and highly potent. The brand identity and language show just that.






The cut edges in the typeface to the metallic textures in the background gives out a very strong and masculine effect.
The color palette is on the darker side following the mood

Web
Design



Social
Media
















Consumer
Engagement








The project has been done while working at Indospirit Group
Timeline: July 2017- present
Team:
Akhila Shyamala, Pratik Raj & Shubham Minocha
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